Home/About
Who we are
Built for the people who actually move the metal
Independent dealers, wholesalers, small-lot owners and the buyers who work the lanes for them. Not shoppers, not enthusiasts, not software demos.
Why this exists
The trade learns expensively and privately
There is an enormous amount of automotive writing on the internet and almost none of it is aimed at the person buying the car in order to sell it again. Consumer sites explain how to negotiate with you. Vendor content explains why you need their software. The operational knowledge in between — how a light system actually binds, what a curtailment schedule does to your cash, which reconditioning work a buyer will pay for — moves by word of mouth in a lane, or gets learned by losing money.
Automotive Trade Network writes that middle down. Long, specific, caveated, and organised in the order the work happens: buy, recondition, carry, sell.
How we write
Rules we hold ourselves to
- 01 No invented numbers We do not publish statistics we cannot source. Where a figure depends on your market, your provider or your state, we say so instead of making one up.
- 02 No manufactured testimonials No invented dealer quotes, no stock-photo success stories, no badges we did not earn.
- 03 Caveats stay in Auction policy, licensing and credit terms genuinely vary. Guides that pretend otherwise are easier to read and worse to rely on.
- 04 Nothing gated Every guide is fully readable without an account, an email address or a download.
Scope
What we cover, and what we deliberately do not
The boundary matters more than the coverage. Knowing what a publisher will not touch tells you how to read everything it does.
On the desk
- BuyPhysical and digital wholesale lanes, condition reports, announcements, arbitration, the fee stack.
- ReconTriage, throughput, what retail buyers pay for and what they never notice.
- CarryHow inventory finance is structured and what it does to buying behaviour.
- SellMerchandising, photography discipline, description writing, honest disclosure.
Off the desk
- NoConsumer car-shopping advice or reviews.
- NoLending, brokering, or arranging finance of any kind.
- NoLegal, tax or accounting advice — talk to your own professionals.
- NoVehicle sales. We do not buy, sell, consign or appraise cars.
The publisher
Company details
Automotive Trade Network is published by Sentinel Holdings I LLC, 1613 Evans Ave #530, Cheyenne, WY 82001. We are an independent publisher. We are not a licensed motor vehicle dealer, an auction operator, a lender, a floor plan provider or a broker of any of those services, and we do not take a commission on anything described on this site.
Editorial requests, corrections and topic suggestions are welcome. If something here is wrong or has gone out of date, we would rather hear it from an operator than leave it up. Reach us at [email protected] or through the contact page.
The reading order
Read it in the order the work happens
Four guides, written in sequence, from the block to the listing.